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The use of zippers on garments couldn't be more common, either functionally or decoratively. However, the idea to use zippers to create interchangable side panels on a sweatshirt hasn't been done before. The uniqueness of the concept alone was worth the risk and work to bring it to life.

It wasn't easy. When it came to the actual design, there was much to consider. Would such a long zipper function as imagined? Could the side panels really be sewn to be interchangeable? These questions and more had to be answered through trial and error.

Our passion is embedded within the brand's name, Notion Abstract. We think through differing lenses to challenge norms with new concepts, experimenting with and bringing abstract ideas to life with the intention of offering the world new possibilities to practice sustainability, in style and aesthetics. Our journey has just started and we hope you will be part of it.